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Best Toki Loyalty alternatives reviewed in 2027

Short answer: It depends on why you're leaving Toki. When pricing is the problem, choose Love Loyalty, because it offers a points programme, VIP tiers, POS, paid memberships and Apple and Google Wallet passes for up to 2,000 orders at $79/month, and unlimited orders for $399/month. When you need a developer toolkit, choose Rivo.

Toki has the biggest free plan I found: 1,000 orders a month with VIP tiers, POS and store credit. Merchants who left reviews also praise its named support agents and onboarding calls. But the next step after its $49 plan is $299/month, and every paid plan charges $0.15 per extra order with no cap.

So I installed 7 Toki alternatives on a test store. Below, you'll find what each one is built for, what it costs as of November 2026 and what you'd give up by moving.

Why do merchants look for a Toki alternative?

From what customers shared in the reviews I read, most merchants who leave Toki react to the bill above 1,000 orders a month. Setup effort comes up too.

When I priced its plans, I found that Toki's free plan stops at 1,000 orders and its $49 Pay as you Go plan includes 1,000 orders, then charges $0.15 for each extra order with no cap. Its Growth plan jumps to $299/month for 3,000 orders, and at 10,000 orders Toki costs $1,349/month. Love Loyalty's $399 Plus plan includes unlimited orders, and Kangaroo's $79 Core plan costs the same at any volume.

Setup effort came up as well. In November 2023, Pig of the Month BBQ found Toki too complicated, needed 3 onboarding calls and moved to Yotpo. In my test, Love Loyalty took me 15 minutes to set up, against 20 for Toki.

Which Toki alternatives made my shortlist?

I picked apps that do the same job as Toki, rated 4.5 to 5.0. These 7 alternatives made my shortlist:

  • Love Loyalty: an all-in-one native loyalty app with fixed pricing
  • Smile: POS and full branding customisation on every plan, including Free
  • Rivo: VIP tiers on its $49 Scale plan and a developer toolkit on its $499 Plus plan
  • Kangaroo: one price at any volume, built for stores with physical locations
  • Joy: automatic Instagram rewards, paid memberships and wallet passes on its $129 Advanced plan
  • OneLoyalty: spending caps, built-in email and games
  • Loyoly: UGC missions and wallet passes for European brands

I've put each app's rating, starting price and how it charges in this table, with Toki first as the baseline:

App Rating Starting price Charges by
Toki 4.9 from 98 reviews Free, then $49/month Orders, with $0.15 per extra order
Love Loyalty 5.0 from 428 reviews Free, then $12/month Monthly orders
Smile 4.9 from 4,673 reviews Free, then $15/month All orders, with overage from $199/month
Rivo 4.7 from 1,441 reviews Free, then $15/month All orders, with overage on Scale
Kangaroo 4.9 from 59 reviews $79/month Features, at a flat price
Joy 4.9 from 1,789 reviews Free, then $29/month Orders, with overage on every paid plan
OneLoyalty 4.5 from 112 reviews Free, then $49/month Orders and emails, with spending caps
Loyoly 5.0 from 118 reviews Free, then $99/month Orders, with $0.30 per extra order

Prices as of November 2026.

When the bill above 1,000 orders is your reason for leaving, compare Love Loyalty, Kangaroo and Joy first, because all 3 cost less than Toki at 2,000 orders a month.

How did I review these Toki alternatives?

I installed each app on a test store, then went through every plan and what customers shared in their newest reviews. I used Toki as the baseline for each comparison.

I looked at these details for each app:

  • Points and redemption: where customers redeem
  • VIP tiers and Shopify POS: which plan includes them
  • AI features: what AI does in each app
  • Integrations: Klaviyo, Recharge, Shopify Flow and similar tools
  • Setup: how long each app took me to get a points programme live
  • Design: how it looked on my test store and whether it matched my theme
  • Speed: what one more app adds to a store that already has 10 to 15 of them
  • Pricing: how each app counts orders, its plan limits and its overage
  • Reviews: what customers shared in their newest reviews, including about support
  • Moving: what you can bring across from Toki

Love Loyalty comes first because it offers VIP tiers, POS, bonus campaigns and paid memberships for up to 2,000 orders at $79/month. Its Plus plan includes unlimited orders for $399. The order of the other 6 isn't a ranking.

I don't give speed scores, because they depend on your theme and your other apps. Your own store is the better test. Six of the 7 apps have a free plan, and Kangaroo has neither a free plan nor a trial.

What did I find when I compared them with Toki?

These alternatives fall into 2 groups. Love Loyalty, Smile, Rivo and Joy focus on the core loyalty experience: points, VIP tiers, referrals and rewards. Kangaroo, OneLoyalty and Loyoly spread across other features, such as SMS and email campaigns, games and UGC missions.

I liked the first group most. You aren't paying for SMS, email or UGC tools that many stores already run in other apps. I've also found that when an app splits its work across all of those, the loyalty programme is the part that gets compromised. On my test store, Love Loyalty and Rivo looked native, while Kangaroo and OneLoyalty didn't match my fonts.

I found 4 main differences from Toki:

  • How the bill grows: Toki adds $0.15 per order above every plan with no cap. Love Loyalty's $79 Growth plan includes up to 2,000 orders, and its $399 Plus plan includes unlimited orders, so it doesn't charge by order volume. OneLoyalty caps the bill on each paid plan, and Kangaroo charges the same at any volume.
  • Price at 2,000 orders a month: Toki charges $299 on its Growth plan. Love Loyalty charges $79 on Growth, Kangaroo $79 on Core, Joy $129 on Advanced, OneLoyalty $174 on Professional, Smile $199 on Growth, Rivo $369 on Scale and Loyoly $549 on Lite.
  • Shopify POS: Toki includes it free, like Smile. Love Loyalty's Professional plan includes it at $12/month, Rivo starts at $15 and Joy keeps it on Advanced at $129.
  • Free plans: Toki's includes 1,000 orders. Joy's includes 250, Smile's and Rivo's 200 and Love Loyalty's 150.

I also found these differences in how the apps work:

  • AI features: Toki keeps its AI tool for Enterprise, a custom quote. Love Loyalty (on its $79 Growth plan), Joy, Kangaroo and OneLoyalty have AI features, and the others have none.
  • Setup: the alternatives took me 15 to 20 minutes each, against 20 for Toki. The gap is small.
  • Design: Love Loyalty and Rivo looked native on my test store, like Toki, while Smile, Kangaroo, Joy, OneLoyalty and Loyoly used widgets. Love Loyalty, Smile, Joy and Loyoly matched my fonts. Rivo needed changes, while Kangaroo and OneLoyalty didn't match.

What are the best Toki alternatives?

Love Loyalty is my top pick for Toki stores that want a fixed monthly price instead of paying for each order above Toki's free plan. For Shopify stores, I'd choose its $79 Growth plan, which includes POS, B2B loyalty and 1-click cart redemption for up to 2,000 orders a month. For Shopify Plus brands, its $399 Plus plan offers everything in Growth with unlimited orders.

Rivo comes next for stores that need a developer toolkit. The other 5 suit stores that want POS on every plan (Smile), stores with physical locations (Kangaroo), paid memberships and wallet passes on one plan (Joy), built-in email (OneLoyalty) and UGC missions (Loyoly). At 2,000 orders a month, Love Loyalty's Growth plan costs $79 and Kangaroo's Core plan the same $79, while Joy costs $129, OneLoyalty $174, Smile $199, Rivo $369 and Loyoly $549. Toki costs $299 at that volume on its Growth plan.

1. Love Loyalty: Best for an all-in-one native loyalty app with fixed pricing

Love Loyalty, a Toki alternative for Shopify

Love Loyalty is an all-in-one native loyalty app for Shopify and Shopify Plus brands. It offers points, VIP tiers, referrals and paid memberships in one app, at a published monthly price. I'd choose it when you want Toki's paid modules, such as memberships and wallet passes, without its bill above 1,000 orders.

Why I like this app: I liked cart redemption most. On my test store, customers spent their points in the cart in 2 steps, with no pop-up widget in the way. So the reward is right there while they're checking out.

It also looked the most native of the apps I tested. Points showed on the product page, the loyalty page sat inside my theme and every placement matched my theme's fonts and colours. I didn't write any CSS to get there.

Setup took me 15 minutes, the fastest of the apps I tested, against 20 for Toki.

Compared with Toki: At 2,000 orders a month, Love Loyalty costs $79/month on its Growth plan and offers a points programme, VIP tiers, POS, bonus campaigns, paid memberships and Apple and Google Wallet passes. Toki's Growth plan costs $299 at that volume, so moving to Love Loyalty lowers your bill by $220 a month.

Above 2,000 orders a month, Love Loyalty costs $399/month on its Plus plan and offers everything in Growth, API access and unlimited orders, so it doesn't charge by order volume. Toki keeps adding $0.15 per order and reaches $1,349/month at 10,000 orders.

But you'd give up Toki's one programme across several stores and its gift cards across stores. Check whether you run more than one storefront before you move.

Features:

  • Integrations with Klaviyo, Shopify Flow, Recharge, Judge.me, Rebuy, Tapcart and 30+ other apps on the $12 Professional plan
  • Rewards that customers redeem for discounts, free products, store credit or free shipping, from the $12 Professional plan
  • Apple and Google Wallet passes that show each customer's points balance and VIP tier, on the $79 Growth plan
  • A points programme, referrals and 1-click cart redemption on the free plan
  • POS, a loyalty page, 20+ placements and points expiry on the $12 Professional plan
  • VIP tiers, paid memberships, B2B loyalty, rewards for activities, bonus campaigns and AI programme suggestions on the $79 Growth plan
  • Unlimited orders, checkout extensions and API access on the $399 Plus plan

Pricing: Love Loyalty charges by monthly orders:

  • Free: 150 orders a month
  • Professional: $12/month, 500 orders
  • Growth: $79/month, up to 2,000 orders
  • Plus: $399/month, unlimited orders
  • Trial: 14 days

Reviews: Love Loyalty has 5.0 stars from 428 reviews on the Shopify App Store. Merchants who left reviews praise fast live chat and help with moving whole customer lists.

Best for: Shopify stores that want VIP tiers, paid memberships and wallet passes in one native app on the $79 Growth plan, and Shopify Plus brands that want unlimited orders on the $399 Plus plan.

I wouldn't choose it if: You want games in your programme. Love Loyalty doesn't include games or gamified campaigns, while OneLoyalty includes games such as spin the wheel.

See Love Loyalty on the Shopify App Store

2. Smile: Best for POS and branding on every plan

Smile, a Toki alternative for Shopify

Smile is a points, VIP and referral app with POS and full branding on every plan. Choose it when you want those on a free plan and VIP tiers later.

Why I like this app: POS on every plan stood out, including Free. Its branding matched my fonts, because full branding customisation is on every plan. Setup took me 18 minutes.

Compared with Toki: At 2,000 orders a month, Smile costs $199/month on its Growth plan and offers points, referrals, POS, VIP tiers, points expiry and the Loyalty Hub in customer accounts. Toki's Growth plan costs $299 at that volume, so moving to Smile lowers your bill by $100 a month. On my test store, Smile matched my fonts, but it showed a floating loyalty button where Toki's design blocks sat inside my theme. You'd give up Toki's Customer Hub on every plan, and the paid memberships and wallet passes on its $49 Pay as you Go plan.

Features:

  • Full branding and Shopify POS on the free plan
  • Shopify Flow actions and a loyalty page on the $15 Essential plan
  • Subscription and gift card rewards on the $79 Standard plan
  • Loyalty Hub and checkout redemption for Shopify Plus on the $199 Growth plan
  • Klaviyo, Judge.me and Gorgias integrations

I didn't find any AI features in it.

Pricing: Smile charges by all monthly orders:

  • Free: 200 orders a month
  • Essential: $15/month, 500 orders
  • Standard: $79/month, 1,000 orders
  • Growth: $199/month, 2,500 orders, then $20 per 100 orders
  • Plus: $999/month, billed annually, 7,500 orders
  • Trial: 14 days

Reviews: Smile has 4.9 stars from 4,673 reviews on the Shopify App Store. Merchants who left reviews praise quick launches and clean branding. Einstein's Attic Madison (1 star, May 2026) says they felt forced onto the $199 plan, and Smile followed up.

Best for: Established stores that plan to use VIP tiers on its $199 Growth plan.

I wouldn't choose it if: You sell paid memberships. Smile doesn't offer them, while OneLoyalty's Premium plan includes them at $199/month for up to 3,000 orders.

See Smile on the Shopify App Store

3. Rivo: Best for VIP tiers and a developer toolkit

Rivo, a Toki alternative for Shopify

Rivo is a loyalty and VIP platform for DTC brands. I'd choose it when you want VIP tiers now and developer tools later.

Why I like this app: The Scale plan stood out. It costs $49/month for 400 orders and adds VIP tiers, points expiry and bonus campaigns. On my test store, theme extensions put points on the product page and the landing page builder made a loyalty and referral page inside my theme. Setup took me 19 minutes, and the customer loyalty portal gave the account area a beautiful, branded finish.

Compared with Toki: At 2,000 orders a month, Rivo costs $369/month on its Scale plan and offers a loyalty page builder, product-page points, POS, VIP tiers, points expiry and bonus campaigns. Toki's Growth plan costs $299 at that volume, so moving to Rivo raises your bill by $70 a month. On my test store, my fonts only lined up after I used Rivo's custom CSS, while Toki matched without it. You'd give up Toki's wallet passes, and paid memberships move to Rivo's custom quote.

Features:

  • The Rivo Developer Toolkit and custom integrations on the $499 Plus plan
  • Points and automated email campaigns on the free plan
  • Loyalty and referral page with Shopify POS on the $15 Essential plan
  • VIP tiers and custom CSS on the $49 Scale plan
  • Klaviyo, Gorgias, Attentive and Shopify Flow

I didn't find any AI features in it.

Pricing: Rivo charges by all monthly orders:

  • Free: 200 orders a month
  • Essential: $15/month, 500 orders
  • Scale: $49/month, 400 orders, then $20 per 100, up to 2,500 orders
  • Plus: $499/month, up to 2,500 orders, then a custom quote
  • Custom: quote, with paid memberships
  • Trial: 14 days

Reviews: Rivo has 4.7 stars from 1,441 reviews on the Shopify App Store. Madison + Mallory (1 star, October 2026) couldn't exclude TikTok Shop orders and went back to Smile.

Best for: DTC brands that want VIP tiers on its $49 Scale plan and expect to need developer tools.

I wouldn't choose it if: You sell on TikTok Shop or other channels. Rivo counts every Shopify order, so Kangaroo, whose price doesn't change with orders, keeps those sales off your bill.

See Rivo on the Shopify App Store

4. Kangaroo: Best for stores with several tills and platforms

Kangaroo, a Toki alternative for Shopify

Kangaroo is a Montreal loyalty platform that also works with Lightspeed and other POS systems. Choose it when you sell in shops as well as online.

Why I like this app: The flat pricing impressed me. Its price doesn't rise with orders or active users. Its Plus plan includes tiers, referrals, store credit, SMS and email campaigns and multi-location support for $199/month. Setup took me 19 minutes.

Compared with Toki: At 2,000 orders a month, Kangaroo costs $79/month on its Core plan and offers points, pay-with-points and free-shipping rewards, at the same price at any volume. Toki's Growth plan costs $299 at that volume, so Kangaroo lowers your bill by $220 a month, but tiers, referrals and store credit wait for its $199 Plus plan. On my test store, its widget took my colours and logo but not my fonts, while Toki's design blocks matched. You'd give up Toki's free plan and trial, because Kangaroo has neither.

Features:

  • Cashback and store credit on the $199 Plus plan
  • SMS, email and push campaigns on the $199 Plus plan
  • Gift cards and third-party rewards on the $349 Elite plan
  • AI-powered campaigns and advanced reporting on the $349 Elite plan
  • Shopify POS, Lightspeed, Klaviyo and Judge.me

Pricing: Kangaroo charges by features, at the same price at any volume:

  • Core: $79/month, 1 POS or online platform
  • Plus: $199/month, 2 platforms
  • Elite: $349/month, unlimited platforms
  • Enterprise: custom quote, with API access
  • Trial: none

When I checked its plans in the Shopify App Store, Plus showed as $199/month for 1,000 orders, then $0.20 per order, so check the price in the app before you choose.

Reviews: Kangaroo has 4.9 stars from 59 reviews on the Shopify App Store, with one review below 4 stars. In November 2025, Retrofix Games said Shopify orders stopped earning points.

Best for: Stores with physical locations on Lightspeed or Shopify POS that want one flat-priced programme.

I wouldn't choose it if: You want to try the app before paying. Kangaroo has no free plan or trial, while Smile has a free plan and a 14-day trial.

See Kangaroo on the Shopify App Store

5. Joy: Best for Instagram comment and story rewards

Joy, a Toki alternative for Shopify

Joy is a points, VIP and membership app from Avada. I'd choose it when Instagram drives your sales and you want comments and story mentions to earn points.

Why I like this app: The Instagram rewards stood out. On its $129 Advanced plan, Joy gives points for Instagram comments, story mentions and story replies automatically. On my test store, its loyalty widget matched my theme's fonts, and custom CSS is there from its $29 Essential plan if you need more control. Setup took me 20 minutes.

Compared with Toki: At 2,000 orders a month, Joy costs $129/month on its Advanced plan and offers VIP and B2B tiers, POS, paid memberships, wallet passes and redemption in the cart drawer. Toki's Growth plan costs $299 at that volume, so Joy lowers your bill by $170 a month. On my test store, Joy used a widget and nudge pop-ups, where Toki's design blocks sat inside my theme. You'd give up VIP tiers and POS on a free plan.

Features:

  • Paid memberships and Apple and Google Wallet passes on the $129 Advanced plan
  • VIP and B2B tiers with POS on the $129 Advanced plan
  • Points, referrals and the loyalty widget on the free Starter plan
  • Custom CSS and the AI copilot on the $29 Essential plan
  • Headless support, a JS SDK and multi-store on the $499 Ultimate plan
  • Klaviyo, Recharge, Judge.me and Shopify Flow

Pricing: Joy charges by monthly orders:

  • Starter: free, 250 orders a month
  • Essential: $29/month, 500 orders, then $15 per 100
  • Advanced: $129/month, 2,000 orders, then $10 per 100
  • Ultimate: $499/month, 7,000 orders, then $5 per 100
  • Trial: 14 days on Essential and Advanced, 30 days on Ultimate

Reviews: Joy has 4.9 stars from 1,789 reviews on the Shopify App Store. Merchants who left reviews praise hands-on support and quick setup. Melt Me Candle Co. (2 stars, November 2025) found existing customers had to buy again before they could join the programme.

Best for: Instagram-led brands near 2,000 orders that want social rewards, paid memberships and wallet passes on one plan.

I wouldn't choose it if: You want POS on a small plan. Joy keeps POS on its $129/month Advanced plan, while Love Loyalty's Professional plan includes it at $12/month.

See Joy on the Shopify App Store

6. OneLoyalty: Best for a capped bill with built-in email

OneLoyalty, a Toki alternative for Shopify

OneLoyalty comes from FireGroup, a Vietnamese app studio. Choose it when you want loyalty emails sent from the app and a firm cap on overage.

Why I like this app: The caps impressed me. Every paid plan has one: $299 on the $49 Growth plan, $499 on the $99 Professional plan, $999 on the $199 Premium plan and $1,999 on the $499 Enterprise plan. The Growth plan includes built-in email sends, games and campaigns. Setup took me 18 minutes.

Compared with Toki: At 2,000 orders a month, OneLoyalty costs $174/month on its Professional plan and offers points, referrals, 5,000 built-in email sends, games, points expiry and a virtual loyalty card, with the bill capped at $499. Toki's Growth plan costs $299 at that volume, so moving to OneLoyalty lowers your bill by $125 a month, and OneLoyalty caps its bill while Toki has no cap. On my test store, its widget and pop-up games didn't match my store, where Toki's design blocks did. You'd give up VIP tiers until OneLoyalty's $199 Premium plan, while Toki includes them free.

Features:

  • Paid memberships and 5 customer segments on the $199 Premium plan
  • Points expiry and a virtual loyalty card on the $99 Professional plan
  • 5 VIP tiers plus a hidden secret tier on the $199 Premium plan
  • Built-in email sends, games and POS from the $49 Growth plan
  • AI-powered analytics that suggest next steps on the $49 Growth plan
  • Judge.me and Yotpo reviews plus Shopify Flow

Pricing: OneLoyalty charges by orders and built-in emails, with a cap:

  • Free: 100 orders and 100 emails a month
  • Growth: $49/month, 1,000 orders, then $0.15 per order and $3 per 100 extra emails, capped at $299
  • Professional: $99/month, 1,500 orders, then $0.15 per order, capped at $499
  • Premium: $199/month, 3,000 orders, then $0.10 per order, capped at $999
  • Enterprise: $499/month, 10,000+ orders, then $0.05 per order, capped at $1,999
  • Trial: 14 days, with a 30-day guarantee on Growth

Reviews: OneLoyalty has 4.5 stars from 112 reviews on the Shopify App Store. NBM (June 2025) says the app added a page offering a $20 app-download discount without their approval.

Best for: Stores between 1,000 and 3,000 orders that want a known maximum bill.

I wouldn't choose it if: You want a price that stays the same as you grow. OneLoyalty adds $0.10 to $0.15 per extra order up to each cap, while Kangaroo charges the same at any volume.

See OneLoyalty on the Shopify App Store

7. Loyoly: Best for UGC missions and European brands

Loyoly, a Toki alternative for Shopify

Loyoly, formerly Wewiink, is a loyalty, referral and UGC platform from Nantes. I'd choose it when you want to reward customers for posts, reviews and follows as well as purchases.

Why I like this app: The missions stood out. Loyoly offers 40+ ways to reward customers, including UGC and Google reviews, on its $99/month Lite plan. Its no-code branding fit my store and matched my fonts. Setup took me 18 minutes.

Compared with Toki: At 2,000 orders a month, Loyoly costs $549/month on its Lite plan and offers 40+ missions, VIP tiers, a loyalty page, wallet passes and free migration. Toki's Growth plan costs $299 at that volume, so moving to Loyoly raises your bill by $250 a month. On my test store, Loyoly used a widget, and its product page, account and checkout extensions only come with its $449 Premium plan. You'd give up Toki's paid memberships and gift cards across stores, which I didn't find on Loyoly's plans.

Features:

  • Apple and Google wallet passes on every plan
  • VIP tiers and a loyalty page on the $99 Lite plan
  • Developer toolkit and à-la-carte feature development on the $999 Enterprise plan
  • 40+ missions such as UGC, reviews and social follows
  • A dedicated account manager on the $449 Premium plan
  • Klaviyo, Gorgias, Judge.me, Recharge and Shopify POS

I didn't find any AI features in it.

Pricing: Loyoly charges by monthly orders:

  • Free: order limit not stated
  • Lite: $99/month, 500 orders, then $0.30 per order
  • Premium: $449/month, 500 orders, then $0.30 per order
  • Enterprise: $999/month, unlimited orders
  • Trial: 7 days

Reviews: Loyoly has 5.0 stars from 118 reviews on the Shopify App Store, with no reviews below 4 stars. Merchants who left reviews praise proactive onboarding.

Best for: French and European D2C brands that want to reward UGC and social activity.

I wouldn't choose it if: You want VIP tiers at 2,000 orders for less. Loyoly's Lite plan costs $549/month there, while Smile's Growth plan costs $199/month.

See Loyoly on the Shopify App Store

How do you choose between Toki and these alternatives?

Name the reason you're leaving, then confirm that the new app fixes it at a price you can pay. These 5 questions will shorten the list.

Start with the problem that made you look. A rising bill points to Love Loyalty, Kangaroo or OneLoyalty. Setup effort points to Love Loyalty, which took me 15 minutes.

Then list the Toki features you use. Its $49 plan bundles wallet passes, paid memberships, gift cards and multi-store loyalty. Love Loyalty's $79 Growth plan and Joy's $129 Advanced plan offer memberships and wallet passes, and Kangaroo offers multi-storefront programmes.

Next, check each app against your theme. Toki looked native and matched my fonts, like Love Loyalty. Kangaroo and OneLoyalty didn't match.

Finally, read the last 3 months of reviews for support. In the recent reviews I read, merchants praise support at Love Loyalty and Loyoly.

Choose Love Loyalty when Toki's per-order charges make your bill hard to predict. At 2,000 orders a month, it costs only $79/month on its Growth plan and offers points, VIP tiers, paid memberships, wallet passes and integrations with Recharge, Rebuy and Tapcart. Toki's Growth plan costs $299 at that volume. Love Loyalty's $399 Plus plan offers unlimited orders, so Shopify Plus brands pay the same at any volume.

Choose Kangaroo for several tills. Choose OneLoyalty when you want a cap on overage. Stay on Toki when you're under 1,000 orders and its free plan includes what you need.

Will a Toki alternative cost you less?

Yes at 2,000 orders a month, with Love Loyalty, Kangaroo, Joy, OneLoyalty and Smile. When I priced the others at that volume, only Rivo and Loyoly cost more than Toki's $299.

Toki keeps VIP tiers on its free plan up to 1,000 orders a month. Above that, you move to a paid plan, and each paid plan charges $0.15 per order above its limit, with no cap.

Say your store takes 2,000 orders a month. Toki costs $299/month on its Growth plan, which includes 3,000 orders. These alternatives cost:

  • Love Loyalty: $79/month on its Growth plan
  • Kangaroo: $79/month on its Core plan
  • Joy: $129/month on its Advanced plan
  • OneLoyalty: $174/month on its Professional plan ($99 plus overage)
  • Smile: $199/month on its Growth plan
  • Rivo: $369/month on its Scale plan
  • Loyoly: $549/month on its Lite plan

Over 2 years at that level, Toki costs about $3,600 on its free plan. Love Loyalty costs about $1,896 over the same 2 years.

At 5,000 orders the answer changes. Toki costs about $600/month, while Kangaroo's Core plan costs $79 and its Plus plan $199, OneLoyalty's Premium plan $399, Love Loyalty's Plus plan $399 with unlimited orders, Joy's Advanced plan $429, while Rivo moves to a custom quote above 2,500 orders.

Before you compare, ask each developer which orders count.

Can you keep paid memberships and wallet passes when you leave Toki?

Yes. Love Loyalty includes both on its $79/month Growth plan.

Toki includes them from its $49 plan. Joy includes both on its $129/month Advanced plan, OneLoyalty includes paid memberships on its $199 Premium plan, Loyoly includes wallet passes on every plan and Smile offers neither.

Before you leave, export your members' renewal dates, so you don't charge subscribers twice.

When does it make sense to stay on Toki?

I'd stay on Toki if you're under 1,000 orders a month, because its free plan includes more than most rivals' paid plans.

Toki has 4.9 stars from 98 reviews and a Built for Shopify badge. On my test store, setup took 20 minutes, the same as Joy and longer than the other alternatives here. But design blocks placed loyalty inside my theme and matched it, and the Customer Hub, on every plan, was one of the best-looking account areas I saw.

At the low end, Toki costs nothing up to 1,000 orders, and paid plans have a 14-day trial. See Toki on the Shopify App Store.

How do you move from Toki to another app?

No app on this list advertises a direct Toki import. Love Loyalty includes free migration on its $79 Growth plan, Loyoly on every plan and Kangaroo offers white-glove migration to switching stores. Joy's team also moves points, tiers and reward history at no cost. Your customers and orders stay in Shopify.

I'd save these from Toki before you change anything:

  • Every earning rule, reward and VIP tier
  • Your Customer Hub and widget styling, as screenshots
  • Member balances and tiers, as a CSV export
  • Membership renewal dates and gift card balances

Use these steps with any of the apps:

  1. Export your balances and write down your setup.
  2. Install the new app on its free plan or trial, and set it up on a copy of your theme.
  3. Import balances, then check a few customer accounts by hand.
  4. Set up the same rewards and tiers you have on Toki, so you're comparing like with like, then check them on your phone.
  5. Upgrade only if it does the job, then publish the theme.
  6. Remove Toki, its app embed and any theme blocks, before your next billing date.

In one review I read, The Apothecary in Inglewood says migrating old orders into Rivo raised its bill, so check how the new app counts imported orders.

After you uninstall, check your theme for leftover Toki blocks and wallet pass links, and keep your export for at least a year.

What changes in unusual situations?

Several stores and languages change the answer most.

Several stores favour Toki's $49 plan or Kangaroo's $199 Plus plan, which offers one programme across several storefronts. Joy offers multi-store programmes only on its $499/month Ultimate plan, and Love Loyalty doesn't offer them.

For several languages, Toki supports every storefront language, while Kangaroo supports English only. Joy's widget and loyalty page come in 8 languages, with automatic translation from its $129 Advanced plan.

Which Toki alternative would I start with?

I'd start with Love Loyalty, because its $79 Growth plan offers VIP tiers, paid memberships and wallet passes for up to 2,000 orders. For Shopify Plus brands, I'd choose its $399 Plus plan with unlimited orders. Choose Kangaroo when you sell across several tills, and OneLoyalty when you want a cap on overage. Stay on Toki if you're under 1,000 orders.

Install 2 finalists, set up the same programme on a copy of your theme and compare them.

My guide to the best Shopify loyalty apps compares the wider category.

What do merchants often ask about Toki alternatives?

Which Toki alternative is best for high order volumes?

Love Loyalty is the closest match. Its $399 Plus plan includes unlimited orders, so it doesn't charge by order volume. Kangaroo charges the same at any volume, from $79/month on its Core plan, but it has no free plan or trial.

Is there a free alternative to Toki?

Yes, but none matches Toki's 1,000 free orders. Love Loyalty's free plan includes 150 orders a month, Joy's 250 and Smile's and Rivo's 200.

How much does Toki cost in 2026?

Toki is free for 1,000 orders a month. Its Pay as you Go plan costs $49/month, its Growth plan $299/month and its Power plan $599/month, each paid plan with $0.15 per extra order.

Is Toki a good app?

Yes. It has 4.9 stars from 98 reviews and the biggest free plan I found. But an alternative makes more sense above 1,000 orders.

Can you move your points from Toki to another app?

Yes. Export balances as a CSV, then import them. Love Loyalty offers free migration on its $79 Growth plan, and Joy and Loyoly offer it too.

Do Toki alternatives slow down a store?

The total number of apps matters more than one widget. So test any app on your own store before and after you install it.

A
Written by

Alan